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The Thin Book of SOAR; Building Strengths-Based Strategy

This book is an introduction to SOAR, which is a new strength-based planning process that is based on Appreciative Inquiry’s method of strategic thinking and dialogue process. The book presents both the theory/concept of SOAR as well as case studies to show examples of how the principles operate. The book delivers a process that is not only very easy to follow but also a process that allows people to engage in the process, leading to a highly creative and educational experience for all. It is a useful guide for anyone tired of conventional strategic plans that simply are an exercise and chore rather than a meaningful process. SOAR is such a meaningful process that can energize a company’s leadership efforts, and this Thin Book of Soar shows why the process works and how it works.

Dr. Lynn K. Jones is a Certified Personal and Executive Coach based in Santa Barbara, California and a sought after coach and consultant for organizations and individuals across the US.   Her doctoral work completed at the Wurzweiler School of Social Work, Yeshiva University concerned organizational culture; she coaches, consults and trains organizations on what they need to do to create organizational cultures that are aligned with their vision and values using a process of Appreciative Inquiry.  She coaches individual on achieving their reflected best selves.  An MSW@USC faculty member, Dr. Lynn K. Jones, MSW, DSW, CSWM, teaches Human Behavior and Social Environment.